Aroovaa Natural Mineral Water, India’s emerging premium hydration brand with strong roots in the pristine Himalayan reserves of Uttarakhand, proudly announces its official launch in the Pink City. With a mission to redefine the standards of healthy hydration, Aroovaa brings to Jaipur a product that is fundamentally different from regular packaged drinking water—crafted by nature, enriched with essential minerals, and designed for a healthier, more mindful lifestyle.
Unlike most packaged drinking water available in the market, which undergoes RO purification that often strips water of its natural mineral content, Aroovaa is sourced from naturally mineral-rich aquifers and carefully bottled to preserve its natural integrity. It maintains a balanced composition of vital minerals such as calcium, magnesium, potassium, sodium, bicarbonates, sulfates, chlorides, and naturally occurring silica—minerals known to support bone strength, muscle function, hydration efficiency, digestion, and overall wellbeing. Its naturally optimal pH further helps support the body’s internal balance while promoting long-term health benefits.
Speaking on the quality and mineral effectiveness of the water, Mr. Rahul Arora, Founder, Aroovaa Natural Mineral Water, shared:
“At Aroovaa, our purpose has always been to deliver water in its purest and most beneficial form. Every mineral present in our water comes naturally from the source and plays a direct role in supporting the body’s daily functions—from muscle recovery and digestion to superior hydration and endurance. This is not engineered water; this is nature’s own formulation, preserved with care and responsibility.”